The complete package for postal dog treat service

Wagday is a UK-based postal dog treat service, founded on the promise of delivering healthy, natural rewards for training and treats—made with real ingredients—straight to your door. Each treat is tailored to your dog’s breed and age, ensuring they get nutritious snacks without unnecessary fats.

We developed Wagday’s full brand identity from scratch, including a new logo, color scheme, tagline, fonts, and packaging. The primary logo and icon cleverly incorporate tail-wagging symbolism, while the brand’s playful tagline, “Not all dogs hate the postman,” reinforces its friendly and fun personality.