Giving a new Electrical business a little spark
“We couldn't be happier with the branding strategy developed.”
In early 2025, we partnered with Wiring Partners, a Devon-based startup with big ambitions—to become the UK’s leading service for home renovation electrical work. Their mission is to empower homeowners with the knowledge and confidence to rewire their homes, providing detailed blueprints and personalized guidance to help clients save on electrician fees while tackling DIY electrical projects with ease.
We developed a comprehensive brand identity for Wiring Partners, including a logomark, icon set, color palette, typography system, and brand guidelines. The challenge was to strike the perfect balance—professional and trustworthy enough to support the brand’s national ambitions, yet friendly and approachable to reassure homeowners that electrical work doesn’t have to be overwhelming. The result? A clear, modern identity that positions Wiring Partners as both an industry leader and a reliable guide for DIYers across the UK.